“Kef Hayyak?” is a unique documentary filmmaking challenge that invites aspiring filmmakers to capture the essence of their neighborhoods in Jeddah through their own lens—using only their phones.
Building on the success of its first two editions, the programme launched an open call for its third edition in December 2025, selecting 13 projects for development based on the quality and originality of their creative proposals. Participants took part in a series of workshops and mentorship sessions covering the basics of storytelling and documentary filmmaking, including an introduction to documentary genres, terminology, and techniques with filmmaker and Hayy Cinema’s Programming Coordinator, Lama Jamjoom, alongside screenings and discussions of documentary examples.
The films will be presented at Hayy Cinema with the attendance of a professional jury from the international and Saudi film industry who will select three winners with awards to be announced on the screening night.